A repository of hooks, thumbnails, script ideas, or whatever I find or think about over a period of time. I will just dump them here.
I think the “everything hook” is kind of interesting. I see a lot of YouTube channels or Instagram video titles basically saying, “This changes everything. It’s not the same anymore.”
It’s like people think they know and when someone says something like, “Whatever, you know, it’s just not the same anymore; you have to watch it,” you have to update yourself, right? It kind of throws you off balance, like, “Hey, what if all my knowledge is now out of date?” Or what is this thing that is so radical that it changes everything?
Did you know XYZ was paying for your service/product/niche?
XYZ can be some unexpected person, form or government, or type of people or geography. It would be odd to hear that someone is buying a snow-removing service in Africa. Or that someone controversial, like Jeffrey Epstein, was using SEO services but it was for nefarious purposes to maintain a clean image in front of the internet.