For me, at least, I have observed that organic content is very seasonal. By seasonal, I don’t mean that it is only rewarding during winter or stuff like that.

I observed that organic content is very cyclic and not very long. For me, at least right now, only one video out of nine or ten videos would perform really great. During its performance, I have to do a lot of things. It’s like a winner is uploaded, and for the next three or four days, it will garner a lot of attention.And you’re supposed to hit the iron when it is hot. So during that time, what I try to do is I try to talk with as many people as possible and I try to push my Discord community as much as possible. It’s free, and basically I try to make most of the opportunity because I know this is cyclic. What stops something cyclic from being stopped? So basically I am trying to de-risk this whole thing by siphoning off users to Discord where I can talk to them anyways. I think it was Jordan Belford or someone else who had this quote that when things are working out, you are supposed to work twice as hard.